Exhibit A
Employment Lawyers work in Manchester
Manchester has a deep bench of employment law firms. The city centre around Spinningfields and the Northern Quarter holds the large practices, and the professional quarter around Deansgate keeps a steady flow of claimant and respondent work. Beyond the centre, the business districts of Salford Quays and the growing office stock around Ancoats and the Piccadilly corridor add to the pool of employers and employees who need advice. Search demand follows the working population. The city has a large professional services base, a big public sector presence and a dense cluster of small firms, and each of those produces its own stream of employment questions. Paid search in this category is competitive because the firms chasing tribunal and settlement work know a single instruction can be worth a lot. The demand is there across the year, and the firms that publish consistently are the ones that show up when it is searched.
