Exhibit A
Real Estate Investors work in Greensboro
Greensboro has a steady stream of people searching for a way to sell a house without the usual listing process. The searches come from homeowners in the city's older neighbourhoods, from people relocating for work, and from families settling estates. The firms competing for that attention are mostly small owner operators and local investment companies rather than national franchises, and many of them run on a single website and a phone number. Paid search in the market is modest, which means the organic results and the AI answers carry most of the weight when somebody in Greensboro types in a search about selling a house fast. That is the demand available to a business that publishes consistently and covers the city properly.
