Exhibit A
Family Lawyers work in New Haven
New Haven is a city of neighbourhoods, and family law work here follows the neighbourhoods. Divorce, custody and support matters come from people who live in the city and from people in the towns around it, and the searches they make name those places. The firms competing for that demand are mostly small practices and solo attorneys, with a few larger firms covering the whole county. Paid search in this trade in New Haven is bought by the practices that want the first click, and the rest of the demand sits in organic results and in AI answers. That organic demand is what a steady publishing habit reaches.
