Exhibit A
Insurance Agents work in Tallahassee
Tallahassee is a state capital and a university city, so the insurance demand here runs through state employees, university staff and the students and renters around them. Leon County has a steady base of independent agencies and captive agents, and the larger carriers are represented through local offices rather than through a single downtown branch. People searching for insurance in Tallahassee are usually looking for an agent they can call, and they search by neighbourhood and by the kind of cover they need. The searches are spread across auto, home, renters, life and small business cover, and they come from the city and from the towns around it.
