WordPress
SEO Dashboard for WordPress
HaloSEO connects to your WordPress site, researches keywords, writes and publishes posts, links them up and builds backlinks. This page explains how the connection works and what you see in the dashboard.
How HaloSEO connects to WordPress
You add your site in HaloSEO and it asks for a connection to WordPress. The connection uses the WordPress REST API with an application password, or a small plugin if your host blocks the API. The permission it needs is the ability to create and edit posts, upload media and read your site details. It does not need your WordPress admin password, and it cannot change your theme, plugins or users. You can revoke the connection from your WordPress admin at any time, and HaloSEO stops publishing the moment you do.
What a published post looks like
HaloSEO publishes through WordPress itself, so a post uses your theme. Headings, paragraphs, lists, images and internal links are written as standard WordPress blocks. Your fonts, colours, header, footer and sidebar apply as they do to any other post. The post appears in your archive pages, your categories and your RSS feed. Nothing is rendered by HaloSEO on your site, and there is no separate hosted page. If you edit the post later in the WordPress editor, your edits stay.
What happens on WordPress that does not happen elsewhere
WordPress gives HaloSEO things a standalone writer cannot use. It reads your existing posts and categories to avoid repeating topics and to pick internal links that already exist. It sets the slug, the excerpt, the featured image and the category on publish. It can schedule posts for a future date using the WordPress scheduler. It reads your permalink structure so links match your URLs. On other platforms some of this is partial or missing, and the dashboard shows which features are active for your site.
What breaks, and what happens when it does
Connections fail. Application passwords get revoked, hosts change security rules, plugins update and the API returns errors. When a publish fails, HaloSEO retries, then marks the item as failed in the dashboard with the error WordPress returned. It does not publish a partial post. If the connection drops, scheduled work pauses and resumes when you reconnect. If your theme changes and a block no longer displays as expected, the post is still in WordPress and you can edit it. We do not claim every failure is fixed automatically.
Who this is not right for
This is not right for you if you want to approve every word before it goes live. HaloSEO publishes on a schedule, and review happens after publishing unless you set posts to draft. It is not right for sites where content must pass a legal or medical review before it appears. It is not right for WordPress.com free plans, which do not allow the connection. It is not a replacement for a person who knows your customers, and it will not fix a site with thin pages or a broken technical setup.
Related
the platform
the feature
How it runs, once it is connected
You do the first step. HaloSEO does the other six, on its own, every week.
- 01
Connect your website
- 02
HaloSEO researches keywords
- 03
Writes blog posts
- 04
Publishes automatically
- 05
Creates internal links
- 06
Builds backlinks
- 07
Improves rankings on Google and AI search engines
